Nokia Comes With Music Launch News

Nokia has announced that the UK will be the first market where it will launch its much talked about “Comes With Music” service, according to Informa Telecoms & Media. The agreement with UMG (Universal Music Group), SONY BMG and Warner Music will ensure that users will have access to over 2.1 million music tracks.

Carphone Warehouse will be the exclusive UK prepay channel to sell the Nokia 5310 XpressMusic Comes With Music handset.

In general, adoption of most mobile music services has so far been slow and disappointing. Nokia hopes to change this trend and therefore unlike most other music services, Comes With Music will allow users to keep and listen to all the downloaded music even after the one year subscription period ends.
Also, Comes With Music forms part of Nokia’s strategy to compete with rivals such as Apple and to drive the uptake of its Ovi services, including the purchase of music from its Music Store.

Nokia believes that after the one year subscription period ends, many of the Comes With Music users will continue to spend on music and purchase new tracks and releases from the Nokia music store, or will subscribe to unlimited access to its Music Store.

Source

It will be interesting to see how the network operators in the UK will react as most have thier own music download services run In-house! Although Nokia have already signed internet services deals with Vodafone, Orange, and T-Mobile.

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